| |
| |
|
Web Design Information |
|
|
|
Create A Web Site That Builds Trust
If someone doesn't know you personally, will they trust you enough to do business with you just by visiting your web site? Most people view organizations - and web sites - they don't know with great skepticism. Given all the identity theft and viruses running around, people are understandably cautious and somewhat skeptical when they go to a new web site. What can you do? Here are four tips on how to create a web site that builds trust: 1. Provide your contact information You visitor wants to know that there is a real person somewhere behind your web site. Ideally, put a real person's name, full postal address, e-mail, and telephone number. Some of your visitors will want to communicate with you. Make it easy for them to do so. 2. Post testimonials You say: "Our web site is the greatest". Your customer says: "Yea, right." Every business toots its own horn, and most people don't believe a word of it. But, when your customers sing your praises, it has much more credibility. Make sure that you ask your customers for short, specific testimonials. You can even ask a specific customer to speak of a particular experience with your company with which they were pleased. The more guidance you give folks in writing these the more helpful they will be to your viewers since they are looking for others who have had dealing with you like they may have. Put these testimonials throughout your web site and include as much contact information about that customer as they will allow. Ideally you will want to put their picture, full name, and phone number or e-mail address; however clearing it with them first is always a must. And as mentioned in number 1 above, the more details you provide to show there is a real person behind that testimonial, the credibility to will have to your viewer. 3. Provide a guarantee Who wants to get stuck making a bad purchase? Providing a guarantee helps put your potential customers at ease and makes buying from you that much more inviting. The longer and more iron-clad guarantees can't be beat. If your competitors offer a 30 day guarantee with a restocking fee, why not offer a 60 day guarantee with no fees? 4. Be nice For goodness sake, be nice to people! Your potential customers don't know as much about your product or service as you do. They may ask what seem like dumb questions -- many times. It's ok. Answer them courtesly, honestly, and promptly - even if you are having one of those weeks! Let's face it, you are desiring that they be willing to fork over some of their hard earned money to you so it is always to your advantage to entertain what may seem like the most outrageous inquiries. When you create a web site, make sure that you follow these four tips to build trust. Building a genuine website is only half of the battle. Your website will attract folks to your business. But, building trust, confidence in your products and services, and, if you are lucky, a business relationship with a person will keep them coming back. And that is the whole idea! Herb and Monica Leibacher operate Web Builder Express (http://www.WebBuilderExpress.com ). Create a professional web site for your business or non-profit organization with Web Builder Express. At Web Builder Express, you can request your free Quick Start Guide that tells you how to create a great web site.
MORE RESOURCES:
Web-Design - Google News |
 |
|
|
RELATED ARTICLES
Web Site Professionalism? What Is It? Your web site should be-visitor friendly to navigatesearch engine friendly for the crawlersAutomated with ecommerce and subscription forms.. You Too Can Have an Amazing Website It is a well-known fact that a successful business depends greatly on how it is marketed. With an ever increasing dependence on the web, the use of a professional website is not only a necessity, but a priority. Website Background Colors and Graphics: What You Need to Know Before Designing Your Website Designing your website means you have to be creative, plan out exactly what you want visitors to see, and then turn these ideas into a design or relay them to a design firm so they can do the job for you. However, the problem with this is you might be coming up with a lot of ideas that are not going to work for you when it comes to the design on your web page. When You Create A Web Site, Dont Make A Splash! Don't make a splash!Are you thinking about using a splash page when you create a web site? You would be wise to think again.What is a splash page?Generally, it is a fancy entrance graphic which requires your visitor to click in order to enter the main home page of your web site. Website Checklist 10 Basic Things Your Website Should Have .. Web Design:10 Magnificent Millionaire Dollars Ad Copy Secrets To Empower Your Website.. Hello, how is your website doing?Are sales flowing in?If you answer no, may I offer you 10 eye-popping web design secrets to make your website sell!1. Use a hand written letter on your ad copy instead of text. Keep It Simple, Stupid: The Beauty of a Clean Cut Website Don't knock it; "Keep It Simple, Stupid" is a great rule to live by. Nobody likes a website to "yell" at them, with blaring colors and flashing lights. How To Use Color Effectively When You Create A Web Site Colors are powerful, and create strong feelings. They can also make your web site look professional - or look like a circus. Color Scheme for Your Website? Yes, in a world that is obsessed with makeover madness, even your website needs to follow specific color guidelines when picking out "what it will wear". The colors you use when designing your website tell an awful lot about your business, though you may not know it. How To Design Your Web Site With CSS Cascading Style Sheets (CSS) allows you to create fast loading pages, increase your search engine rankings, and modify your whole site with one style sheet. So why don't more people use them? This is because they got so used to html design and are afraid or too lazy to upgrade their skills. How To Set Up A Professional Website On Your Own Using Web Templates To create professional websites is not an easy task by any means. There are many things that you got to take into consideration like easy navigation, strategic links, clean coding, professional layout, easy downloading, scanability, usability and so on. Keyword Density We can't emphasize enough the importance of including keyword-rich content on your site to increase your ranking potential. Simply put, keywords are the words and/or word phrases people use when searching. Building Your Website to Save You Money Does your website make you any money? Does it SAVE you any money?Websites are more than just marketing tools, out there in Cyber-Land effortlessly promoting you and your products. While that's great, why not use that same website to save yourself some money?How? Well, while I don't know your particular situation, I can provide you with some thought-provoking ideas that you can take back to your web designer for more input. Designing Professional Web Pages If your Web site doesn't project a professional and polished image to your visitors, your credibility and that of your products and services will suffer. Image is everything -- especially online where your competitor is only one mouse click away!Before your first HTML code is written, you will need to consider your Web site's navigational structure, color scheme and page layout. Using CCS to Eliminate Tables CSS or Cascading Style Sheets has opened up tremendous possibilities for improving web site designs, web page layouts and adding new features. The HTML code can be made shorter, cleaner and simpler by CSS resulting in faster loading of web pages, and making them more accessible to search engines. Why Hire a Professional to Design Your Web Site? Creating an appealing, functional, and effective Web site is much harder than it looks. It's not simply a matter of taking a company brochure or catalog, converting the text to HTML, and throwing in a few pictures (although many sites seem to have been created using this technique!). How to Hire a Web Designer/Programmer for Your Website Hire a designer or a programmer for your website is a daunting for any business entrepreneur. Remember that you're the important part of a design process. How to Create a Favicon for Your Web Site One of the simplest things you can do to give your site 'identity' and to make it stand out from other sites is to use a favicon (favourite icon). They are the little logos that go next to the website listing in your favourites folder, and pop up in other places, (depending on your browser and operating system). Do You Really Need A Website? Nope. You certainly don't need a website. Creating Your First Website? Your Options Creating your own website is great fun! But how is it done? Well, there are five main options, read this carefully and choose which one you think is best for you!Use software you already have:You may not know this, but you can actually use Microsoft Word to create webpages! This is great, since you can save yourself the cost of buying expensive new software. Just create your document as you would do normally, and then just select "Save As" from the File menu.
|
| home | site map |
| © 2007 |
