| |
| |
|
Web Design Information |
|
|
|
How To Create A Homepage That Works
Want to know what the worst thing to say on a homepage is? "Welcome to our homepage." And yet, time after time, we all come across such homepages on the Internet. The reason that this is such a poor opening gambit is the fact that the visitor already knows he / she is looking at your homepage, what's the point in teaching them to suck eggs? Your website's homepage needs to contain much more important messages than a simple welcome statement or brief history to your company. Why has someone landed on your website in the first place? What problem are they looking to solve? What type of information do they seek? If your homepage doesn't convey that your website has the answers to these questions in the visitors' minds then it's game over - they will leave, never to return. 3 Seconds To Make The Right Impression So how you can retain visitors and grab them as soon as they view the homepage of your website? Well, try condensing the key selling points of your business. Why are you different? Why should they do business with you as opposed to anyone else? A lot of businesses also lose sight of the fact that their homepage should not only convey what the business is about but also what the website is about. What can visitors do on the website? What types of information can they find here? What are the best things about the website? If you don't convey all these vital messages quickly via the homepage people will not stick around trying to find the answers themselves deeper within the site. Put Yourself In The Shoes Of Your Customer As with many marketing approaches the key here is to take a step back and imagine yourself as a customer viewing the homepage for the first time. What would you want to see? Perhaps client comments to instil a sense of trust. Or maybe press clippings that illustrate the profile and respectability of the company? Whatever you decide to place on the homepage keep it snappy. Less is more. It's a cliché but it holds 100% true as far as your website's homepage is concerned. Michael Cheney is Author of The Website Marketing BibleTM. Take the Free 7-Part Course "Internet Marketing Made Easy" and get your free sampler of 'The Bible' here: http://www.websitemarketingbible.com/marketing/
MORE RESOURCES:
Web-Design - Google News |
 |
|
|
RELATED ARTICLES
Cheap Web Design In London Due to the large number of people offering web design services in London, there is always a bargain to be found.Website design firms in London are in a very competitive market and some offer some great deals at various times of the year. Why Not To Use Web Design Templates For Your Website In today's age of fast food and high-speed Internet, a business may be tempted to take the "more convenient" route in launching a website - buying a template and customising it.Website design templates are like off-the-shelf websites and are targeted at people who believe that launching their own, unique and differentiated website is costly and time consuming, which need not be the case. Why Ugly Sites Sell More Than Pretty Ones What the heck is going on lately? Most internet websites I go to now, all I see are pretty graphics everywhere. I see moving images, I see crazy JAVA, things flying around. 15 Website Elements That Attract Visitors Here is a quick list of components that make a website attractive. They are listed in layers of attractiveness beginning with the "must" haves, to "nice to haves. Eight Website Pitfalls, and How to Avoid Them Clutter: Too much noise, too much text, and too little white space mean that customers ignore the content. Customers often scan pages quickly, only reading titles or input prompts until they reach the content they want. A Beginners Guide to Web Page Design Designing your own successful web page can seem difficult and nearly impossible if you do not do a little research first. The reason you need to know the basics of web page design is because the design of your website will actually influence whether or not people continue to visit your site and ultimately, whether they will buy from you or not. How to Make the Online Sales Copy for Your Website More Conversational It has been said that the best online sales copy is one that talks to your prospect as if you are in together in a conversation.But for some of my subscribers to my newsletter, they find it difficult to accomplish. Web Design:10 Magnificent Millionaire Dollars Ad Copy Secrets To Empower Your Website.. Hello, how is your website doing?Are sales flowing in?If you answer no, may I offer you 10 eye-popping web design secrets to make your website sell!1. Use a hand written letter on your ad copy instead of text. Alternative to Web Site Templates and Design Software Before I discovered the concept of Web site templates, I felt woefully inadequate to build my own site. It was the old "catch-22" where I didn't have the money to pay to have a site built, I needed a site to make the money to have a professional site, and without the knowledge of how to build a site, I had no hope of getting a site. Successful Flash Tips Ever browse across a website that took ten million years to load or required a road map to find the navigation bar? True, Flash Technology might impress your clients till their eyes fall out. However, Flash Technology requires a skillful balance between gaudy and elegant. Essential Strategies To Make Your Web Copy Attractive To Your Target Audience Reading on the web is different than reading in all other formats. People approach it differently and you need to have strategies that capitalize on those differences so you can connect with your prospects. Whats Wrong With My Website? I ask myself that question about once a month.My website looks fine to me, but what are otherpeople seeing? And what are the Search Enginesseeing? Here's a checklist of 10 ways to optimizeyour website for peak performance:1. Can a Webpage Created Without HTML? The HTML editor is usually a webpage design software that has a GUI(graphic user interface) which makes it easier to design a webpage using the File Menus. This is good for the non-programmers and non-technical people. Using Your Personal Website To Clinch That Job! With an increasing number of employment portals emerging, it is apparent that internet tools do help bring the job-seeker and the potential employer together. A sophisticated job search engine enables the job-seeker to have a smaller sample of relevant job openings instead of going through countless newspaper advertisements. 7 Web Site Design Mistakes That Will Lose You Clients In today's world, a web site is virtually mandatory for any successful business. But there are web sites that will win you customers, and there are web sites that will lose you customers. Basic Web Design Principles Home PageHome page should clearly indicate what the site is about. Provide top level navigation on the first page, your logo, and tell to the visitor what he can found on your web site. Web Design: Should You Hire Someone or Do It Yourself? So you need a website. You are not sure if you should hire someone or learn HTML and do it yourself. Understand Your Color Any design on a web application involves the effective input of color scheme in order to impress web surfers, instill a certain image or identity associated with the kind of web site it represents, and add impact to the web pages. However, very few possess the talent and skill of developing a harmonious color scheme. Keep Your Navigation Consistent! One of the single most important aspects of effective navigation is consistency. Why? There's a simple reason. Website Woes: Top Five Offenders I see a lot of mistakes, but here are the top five offenders you need to correct to give your site a boost. Bad Title.
|
| home | site map |
| © 2007 |
